We are currently experiencing a complex health crisis worldwide. But the greatest advances have come from crises, so we must see this crisis not as the end of the world, but as an opportunity for improvement.

As a safety measure, people have been ordered to stay at home and only go out to buy food and personal hygiene products in order to survive.

This exception has allowed businesses that supply essential products, such as restaurants, shops, mini-markets and pharmacies, to continue operating and offering their products, so that people can stock up.

Home deliveries are even allowed, following all hygiene measures, so that people do not have to leave their homes.

With the mandatory lockdown measure, people now spend much more time on the Internet, looking for entertainment or looking for places where they can buy products, so, for a local business, investing in a virtual store becomes the best move to alleviate the blows that this crisis brings.

In this article, we want to provide you with a series of benefits of having a virtual store for your local business.

Increase your visibility

The digital world never stops, and in this era when people are at home constantly checking and searching the internet, one of the benefits of having a virtual store for your business is that you will gain a lot of visibility, which translates into many sales opportunities.

At this time (due to the crisis unleashed by COVID-19) People are mainly looking for food and medicine, therefore, these first businesses are the ones that will have the greatest reach, visibility and searches, but the other businesses can also benefit from visibility when the time comes for the situation to stabilize.

Your business open 24 hours a day, 7 days a week

As we mentioned before, the digital world never stops, so people will always be able to find you and buy your products at any time of the day.

This is especially important for a situation like the one we are experiencing. People always need something, and if they can find your business at any time and make the purchase, you will never lose sales, and your profits will increase.

Break the geographical barriers

With your own online store, you can sell not only in your area, but you can also sell to many regions of your city, and you can even offer your products to other countries.

Keep in mind that everything now moves through home deliveries, so if you are looking to enter the digital world, it is best to also invest in local delivery options.

Once we get through the crisis, consider shipping to places further away from your usual coverage area.

Open new channels of communication

One of the benefits of having a virtual store is that you can include all of your contact information in case your customers have questions about your products.

Also, you can add other forms of contact such as forms, chat, WhatsApp button and even yours social networks.

There are many ways for your customers to contact you. Of course, you will have to invest a little in customer service, so that they feel as if they are being served in your physical store.

Agile purchasing processes

People will only need a couple of clicks to buy and pay for your products. In addition, thanks to the metrics provided by your online store, you can optimize your purchasing process to make it more effective and more likely to close a sale.

A lot of security for you and your clients

Many people are afraid of buying online because they believe it is very unsafe and that their private data can be stolen.

The truth is that when you design and program your virtual store, it will have all the security and anti-fraud measures, guaranteeing your customers that their sensitive data will not be intercepted and that, for your part, you will not lose sales.

We are all affected by this situation, but facing it and seeking a solution is how we can overcome this crisis.

Invest in the Creating your virtual store, will allow you to continue selling your products and, with good planning, you can start increasing your profits.

And you, are you interested in creating your own virtual store?

Let's get in touch and start working on your business