Are you planning to open your own online store soon? WooCommerce is the perfect tool to make this project a reality very soon.

It doesn't matter if you have a local business, or a large company, everyone can use this Plugin to develop a fully functional virtual store where you can sell all your products and services in an easy way.

If you are still not convinced about this, we want to tell you some Benefits of WooCommerce to create your virtual store.

It's totally free

We can't start talking about the benefits of WooCommerce without highlighting the most striking of all: It is a totally free plugin.

WooCommerce was developed in 2008 and later in 2015 it was bought by the company that created WordPress, Automattic; making this plugin part of its large catalog of plugins for creating virtual stores.

In addition to this, thanks to its open source design, it is a plugin that can be modified to your needs, as long as you have knowledge of HTML, CSS, PHP, JS code.

It is easy to configure

Setting up WooCommerce is a really easy task, but you should spend some time to make sure everything is set up correctly so you can start selling.

In addition, it is one of the benefits of WooCommerce that influences the user experience, since, with just a few clicks, your customers will be able to buy your products, anytime, anywhere.

As for administrative tasks, WooCommerce has a very user-friendly interface, so you can intuitively set up your products, view your inventory, know the status of orders and much more.

It is adaptable to your business model

Other notable benefits of WooCommerce are that you can use it to sell not only products, but also services.

With WooCommerce, and the help of other plugins, which are also free, your online store will be able to offer:

• Tangible objects.
• Courses.
• Downloadable material, such as books, CDs, games, etc.
• Reservations, such as restaurant tables, flights, accommodation, among others.
• Subscriptions and memberships.
• And much more.

Customizable with your brand identity

If we previously talked about WooCommerce adapting to your business model, it can also adapt to your identity.

WooCommerce has a wide range of templates (free and paid) that can be modified, but if you want to stand out completely, you can hire a custom design and implement it. However, you will need to have programming knowledge to do this part.

It is best to hire a digital marketing agency, which will be responsible for creating a custom design and implementing it in a functional way in your virtual store.

Configurable with many payment gateways

Are you worried about how your customers will be able to pay for their purchases on your online store? WooCommerce offers the possibility of being configured with multiple payment gateways.

By default, it comes configured to receive payments through PayPal, but thanks to its large community of developers who improve this wonderful Plugin day by day, WooCommerce can be configured with many of the Payment gateways in Colombia.

So your task will be to choose the payment gateway that brings you the most benefits, create an account, configure it with your online store and that's it! Your online store is now fully functional.

Designed for SEO Positioning

WordPress is well known and recommended for its ease of use and implementation of SEO positioning strategies.

This same ease is transferred to WooCommerce, which makes it a Plugin user friendly SEO strategies for virtual stores.

With good practices and consistent work, you can position your products at the top of the list in different search engines, managing to capture the vast majority of clicks.

Designed to be viewed on mobile devices

That a virtual store can be navigated from mobile devices is a mandatory requirement, and one of the benefits of WooCommerce is that it fully supports responsive design.

This means that it can be viewed, browsed and purchased from any mobile device, and from any location, so you will never lose sales.

And since more and more people are browsing from mobile devices these days, it's a huge benefit to your business.

In conclusion

There are many benefits of WooCommerce that your virtual store can have when created with this powerful tool.

With proper setup, you will be ready to start selling all your products and services, and increase your sales considerably.

Plus, it fits all budgets, so everyone can access it and join the e-commerce revolution.

And you, do you want to create your virtual store and acquire all the benefits of WooCommerce?

At Gulupa Digital we can help you. Get in touch with us and let's start working on your virtual store.