Professional, custom design that inspires confidence //
Generate interested clients instantly //
A website that lives up to your company's expectations //
Your website will be optimized for SEO positioning in Cali //
You will be a reference in your sector //
Professional, custom design that inspires confidence //
Generate interested clients instantly //
A website that lives up to your company's expectations //
Your website will be optimized for SEO positioning in Cali //
You will be a reference in your sector //
We'll create the website that you deserve
Your website is a reflection of your business in the digital world, and if you're here, it's because you know the importance of having a solid and professional online presence. At Gulupa Digital we understand that you need much more than a pretty page; you need a website that attracts, sells, and is optimized for the Cali and Colombia market. We specialize in creating fully customized websites in WordPress, ensuring that from the first moment they have a robust SEO structure, an impeccable user experience, and seamless security.
In Cali, we know that online competition is intense. That's why our team works on every detail to offer a platform that allows you to stand out. Each site we design is optimized not only to capture your customers' attention, but to turn each visit into a business opportunity. In addition, our developments are responsive, which means that your website will look amazing on any device, regardless of whether your customers are on a computer, tablet or mobile.
From day one, our focus is to provide you with a tool that boosts your sales and generates long-term results. With more than 8 years of experience in web design in Colombia, we have worked with companies of all sizes and sectors, helping them position themselves strategically and effectively. We are proud to know that our clients have seen their business grow thanks to our designs, and we are ready for you to experience it too.
If you're looking for a website that reflects the essence of your brand and is designed with clear and achievable objectives, look no further. Gulupa Digital is your best ally in web design in CaliWe work with you from the beginning so that every detail meets your expectations, and we are here to support you whenever you need it. Don't hesitate to contact us and find out how we can help your business shine.
✔ Custom websites, optimized for Cali
✔ 24/7 security and guaranteed support
✔ Initial SEO so you can be found from day one
✔ Fully responsive for all devices
✔ Designs focused on conversion and user experience
< Your success begins with a website that boosts your business >
Unleash your company's true potential
Without a good website, the game is lost before it even begins.
It's not fair that your business is losing growth opportunities because of a bad website.
A bad website doesn't just lose you potential customers — it makes you lose all the money you invest in it (traffic, ads, promotions).
If your website doesn't even show up on Google, is difficult to navigate, is outdated, doesn't generate leads, is unmanageable, or is very slow, then It's possible that your website is a bad website (we're so sorry ☹️).
The good news is, there's a solution: you can have a website that generates hundreds of potential clients per month 😉.
Avoid headaches and throwing money down the drain: we know exactly the kind of site you need to build to turn your business services into real sales.
Do you already have a website and it doesn't generate results?
Schedule a free audit and learn how to change this.
< We are the web design agency in Cali that your company needs (and deserves) >
A website created by us will help you to have
More potential customers
We design your website to work as a lead generation machine, attracting new customers from the first moment thanks to an optimized SEO structure and intuitive design.
Automatic sales
With our design, your site will be prepared to capture sales continuously, facilitating the purchasing process and eliminating friction for the user.
Global reach
Your site will not only have an impact in Cali; it will be optimized to attract visitors from all over the country and beyond, allowing you to expand your reach.
More and better leads
We create forms and conversion elements that maximize the opportunities of obtaining qualified leads, aligned with your business objectives.
Fast charging
We optimize performance to ensure that your website loads in seconds, preventing visitors from leaving and favoring your search engine positioning.
Easy management
With a simple structure in WordPress, you can manage and update content without complications, and you will always have our support for any adjustments.
SEO Optimization
We implement the best SEO practices from the beginning to help you position yourself and make it easy for your clients to find you in Cali and other cities.
Security against Hacking
We integrate advanced security systems and perform constant monitoring to protect your site from external threats.
Compete with Big Brands
We put you on the radar to compete “head to head” with established brands in the Cali market, equipping your site with the best features.
Integration with marketing tools
We connect your site with marketing tools like CRM, email marketing and more, so you can manage your customers effectively.
Superior user experience
Each page is designed to be effortless for user navigation and an intuitive and enjoyable experience, driving user retention on your site.
< Our clients >
We're chosen by the industry leaders
At Gulupa Digital, we pride ourselves on being the trusted agency for businesses seeking excellence in every detail of their digital presence. For over 8 years, we have worked side-by-side with industry leaders who demand the highest standards, achieving results that exceed their expectations. Our personalized, client-centric approach allows us to deliver not just a website, but a powerful tool that impacts the growth of every business.
Every project we take on is designed to deliver results. We don’t just build websites, we create digital experiences designed to engage customers, streamline processes, and facilitate conversion at every stage. Market leaders trust us because we know how to transform a vision into an effective website that communicates authority and quality from the first glance.
By choosing Gulupa Digital, you are accessing a team that masters web design and WordPress development, with unparalleled experience in the market. Our clients value the clarity, commitment, and support they receive from us every step of the way. Join the companies that are already standing out in the digital world and trust Gulupa Digital to take your brand to the next level.
“We developed the Atlético Nacional website with Gulupa and it was a great job, which was also accompanied by excellent support from them.
I think it is a blessing to find such good partners and excellent professionals to co-create with. Thanks, team!”
“A great team of professionals! We always had clear, friendly communication and they are open to teamwork and co-creating with their clients. Very satisfied with the design of our e-commerce.”
“Excellent service and very satisfied with the results of the Tommyfixes website.”
“It is a company committed to its clients, concerned with providing the best possible service and taking into account the needs and desires of those who hire them. It creates an environment of complete co-creation and rapid response. Highly recommended!”
“Gulupa… spectacular care and excellent results in their developments. I highly recommend them.”
“Very good work, they meet established deadlines and are very willing to answer questions!”
“Personalized attention and guaranteed results with Gulupa Digital”
We start each project with a strategic call in which we listen to your needs, goals, and vision for your website. In this first phase, we thoroughly analyze your sector and competitors in Cali, evaluating which strategies will be most effective in helping you capture the attention of your customers. This step is crucial so that we are all aligned and can establish a clear design and development plan.
During this conversation, we also address any concerns you may have, making sure you feel comfortable and confident with our process. By the end of this call, you will have a clear idea of how the project will unfold and how Gulupa Digital can make a difference in the digital positioning of your business.
Once your goals are defined, our team gets to work designing and building a unique website that reflects the essence of your brand. Throughout the process, we make sure every detail is aligned with your vision, including revisions and adjustments to ensure maximum satisfaction. From the color palette to the functionality of each page, everything is worked on to deliver an optimized site designed to convert customers.
Our WordPress development process guarantees a responsive, secure and search engine-friendly site from the start. Plus, we involve you in every phase so you can see the progress and provide feedback. We know that good communication is key to ensuring the end result is exactly what you imagined.
We've reached the most exciting moment: the launch of your new website. After exhaustive usability, speed and security tests, your page will be ready to go live. From here, you just need to enjoy the benefits of having a digital platform optimized to attract customers and sales.
Launching isn't the end of the project, but rather the beginning of a new phase for your business. We continue to monitor the site's performance, making sure that every visit counts and that your investment is paying off. Our post-launch support allows you to resolve any issues that arise, giving you peace of mind that your site is in good hands.
Once your website is up and running, we continue with you on the path of digital growth. With our advice and the latest trends in design, development and user experience, we help your brand stay competitive and attractive to your customers. Our vision is to create a solid platform that is not only visually appealing, but also converts your visitors into loyal customers.
At every step, our team of web design and development experts is with you to help you achieve the maximum potential of your site. The goal is to not only have an online presence, but an effective sales tool that boosts your business in the Cali market and beyond.
You're just one click away from digitally transforming your brand!
We are fans of good websites. Let us create yours and bring your business to life with the perfect website!
Your website must be up to the task of your business
01
Custom Design: Stand out from the competition! We create a unique and attractive design that will make your visitors fall in love with your brand.
02
100% adapted to mobile devices: You won't lose customers or sales at any time! It doesn't matter if they access from a mobile or a tablet, your website will be ready for convert on any device.
03
Optimized for SEO jobs: We lay the foundations for your site to start climb positions in search engines from day one.
04
Fast delivery: Our experience allows us to draw up an optimal work plan so that your professional website is finished in 25 business days*.
Besides, We guarantee this time: if we don't make it, We make the website for you for freeThat's how confident we are in our commitment to you.
*Time depends on the type of project and our workflow; time will be stipulated from the quote.
05
Manuals and tutorials: Get access to all our tutorials and explanatory videos where we teach you how to manage your website in an easy and agile way.
06
Support and maintenance for 1 year: For one year you have access to our support system, where we make sure that your website works correctly and make any content changes you need.
07
Domain and hosting for 1 year:We'll give them to you for the first year! So you can focus on what really matters: growing your business.
Web design in Cali: why choose Gulupa Digital?
Choosing a web design agency in Cali is a key decision for any company that wants to have an effective digital presence and generate real results. At Gulupa Digital, we have more than 8 years of experience in web design, helping companies from different sectors to improve their positioning, attract more clients and, ultimately, increase their sales. We specialize in WordPress web design, creating custom sites that adapt to the specific needs of each client.
The quality of our service is what sets us apart. Our team of UI/UX experts makes sure that every site has a smooth and engaging user experience, while our development team guarantees a fully optimized and functional design. In addition, we offer VIP service for all our clients in Cali, which includes fast support, a multi-channel support system, and a design structure that follows the latest industry trends and practices.
Our solutions are designed for businesses that already know the importance of a good website and want to have an agency that supports them at every stage of the process. We pride ourselves on our commitment to on-time delivery and creating websites to a high standard of quality. At Gulupa Digital, we have been chosen by market leaders who trust our work and see our agency as a reliable partner.
For personalized support, you can contact us via WhatsApp, email, phone, or our ticket system. We make sure that every client in Cali has the support they need to keep their website in top shape and maintain a strong digital presence.
What does our web design service in Cali include?
At Gulupa Digital, we understand that every detail matters when it comes to representing your brand online. Our web design service in Cali includes a series of deliverables that ensure every aspect of your site is covered and optimized. From the initial questionnaire to post-launch support, our process is designed to get you a fully functional and professional website.
Deliverables included in the service:
Initial questionnaire and strategic meeting: We begin with a one-hour meeting to align expectations, objectives, and gather necessary materials.
WordPress platform with unique and responsive design: Your site will be adapted to look and work flawlessly on mobile devices, tablets and computers.
Collaborative design process: We include unlimited revisions and up to two redesigns to ensure you are completely satisfied before moving into development.
Custom information pages: We include all the pages necessary for your business, such as the integrated blog, contact forms, links to social networks and a direct contact button via WhatsApp.
Basic SEO: We take care of initial SEO optimization, so that your site is ready to rank from the moment it is launched.
Clear deadlines and guaranteed delivery: The entire project, from inception to launch, takes between 30-40 business days, depending on scope and workflow.
Guarantees we offer:
Flash Delivery: We are committed to delivering a functional website to you on the scheduled days or for free.
100% Wow Factor: We include an additional round of corrections if you don't love the final design.
Seal of originality: All our designs are unique and free of plagiarism or “copy and paste” practices.
24/7 digital shielding: We offer attack recovery within a maximum of 24 business hours.
Active connection and VIP user experience: Assistance to resolve integration and usability issues within a maximum of 24 business hours during the first year.
Our web design service in Cali not only guarantees you an attractive site, but also a functional and secure one. Our commitment to quality and customer service ensures that your site will be in the best hands and ready to represent your business as it deserves.
What is the Gulupa Digital process for creating web pages in Cali?
The process of creating a website at Gulupa Digital starts with a detailed questionnaire to understand the business and its objectives. This first step is key, as it allows us to thoroughly understand the needs and expectations of each client, ensuring that we are all aligned from the start. Once the questionnaire is completed, we move on to a strategic meeting to define the design approach and resolve any questions you may have.
Next, we move into the design phase. We present an initial design proposal that will be reviewed and adjusted as many times as necessary to achieve the desired result. In addition, we offer up to two complete redesigns, allowing each client to be 100% confident before moving into development. At Gulupa Digital, we believe that design should be a true reflection of your brand and your business values.
Development is done on a temporary server, so you can view the site at all times, review every detail and make sure everything works as you expect. We take care of usability, functionality and mobile adaptation to ensure a superior user experience.
Finally, the website is launched on the final domain and full access is given to the client. The entire project is backed by guarantees such as Flash Delivery and the 100% Wow Factor, as well as security and usability support during the first year. This ensures that any necessary adjustments will be made quickly and effectively, keeping your site always functional and in optimal conditions.
Local SEO: we boost your presence in Cali and surrounding areas
Web design in Cali: local optimization for Cali companies
Cali is a vibrant city, full of expanding businesses and growing sectors. La Sucursal del Cielo is not only an iconic place in Colombia, but also a point of reference in innovation, culture, and commerce. At Gulupa Digital, we understand the importance of having an effective digital presence in this competitive and diverse market. We create SEO-optimized websites that adapt to the specific needs of each area of Cali, spanning from the center to the surrounding industrial and tourist sectors.
San Antonio: web design for companies in the cultural heart of Cali
The San Antonio neighborhood is one of the most iconic places in Cali, known for its cultural heritage and tourist appeal. At Gulupa Digital, we work with businesses in San Antonio, such as cafes, hostels, galleries, and craft shops, to design websites that capture the cultural essence of the area. Our designs reflect the authenticity of the neighborhood, incorporating features that improve the user experience, while local SEO allows us to attract both tourists and residents looking for unique services in this area.
For businesses in San Antonio, we develop a specific SEO structure that optimizes keywords related to tourism and culture in Cali, ensuring that each business is effectively positioned in search engines and attracts quality traffic.
Granada: web design for restaurants and luxury stores
Granada is Cali's luxury district, with a wide variety of restaurants, bars, fashion stores, and exclusive venues. Web design for businesses in Granada requires sophisticated aesthetics and intuitive navigation. At Gulupa Digital, we create websites for restaurants and boutiques in this area that not only stand out visually, but are also optimized to capture the attention of users looking for premium experiences.
We work with SEO techniques that integrate key terms related to gastronomy and luxury commerce in Cali, positioning websites in the top search results. This allows businesses in Granada to become the preferred option for clients looking for a high-quality experience in the city.
Versailles: web design for the financial and services sector
Versalles is a strategic area in Cali, known for its concentration of banks, insurance companies and consulting firms. At Gulupa Digital, we understand that companies in the financial sector require a professional and secure digital presence. We create websites with an elegant and functional design, ideal for businesses that want to project trust and solidity.
Our SEO strategies focus on keywords related to financial services in Cali, ensuring that users easily find the information and services they are looking for. In addition, we implement advanced security systems and smooth navigation, offering users a professional and reliable experience.
Garden City and Lili Valley: web design for businesses in southern Cali
Ciudad Jardín and Valle del Lili, in the south of Cali, are areas of high commercial and residential demand, with numerous shopping centers, medical offices and entertainment venues. At Gulupa Digital, we design websites for businesses in this area, integrating local SEO to attract customers interested in specific services in the south of Cali.
For beauty clinics, shopping malls and luxury stores, we create platforms that reflect the modernity and growth of these areas. Our websites in Ciudad Jardín and Valle del Lili are optimized to attract local traffic, with an SEO structure that ensures visibility and helps businesses connect with local clients.
Northern Cali: web design for expanding companies
Northern Cali is an area in constant growth, with numerous businesses and service companies looking to stand out in the local market. At Gulupa Digital, we offer web design solutions tailored to the needs of businesses in Northern Cali. We work with appliance stores, automotive workshops and service centers, creating websites that are optimized for local SEO and designed to convert visitors into customers.
Our SEO approach focuses on capturing users in the area who are looking for specific products or services, allowing each business in northern Cali to compete effectively in the digital environment.
Pance: web design for the tourism and nature sector
Pance is known for its natural beauty and ecotourism offering. Businesses in this area require websites that capture the essence of the place and attract both tourists and nature lovers. At Gulupa Digital, we create websites for hotels, restaurants, adventure centers, and spas in Pance, optimizing each page for keywords related to tourism and nature in Cali.
Our designs include features such as booking systems, visual galleries and review sections, giving visitors all the information they need to enjoy the natural wonders of Pance.
Yumbo: web design for industrial companies
Yumbo is the industrial center of Valle del Cauca and is home to manufacturing and logistics companies. At Gulupa Digital, we work with industrial companies in Yumbo to create websites that project professionalism and efficiency. Our web design for companies in Yumbo focuses on presenting products and services in a clear manner, with SEO optimization that attracts both national and international clients interested in industrial solutions.
Through a local SEO strategy, we ensure that these companies are easily found in search engines, connecting them with potential customers and business partners.
Cali's downtown: web design for shops and services
Downtown Cali remains an important commercial area, home to businesses of all kinds, from clothing stores to legal consultancies. At Gulupa Digital, we design websites tailored to the needs of businesses in downtown Cali, integrating an optimized structure that improves visibility and facilitates the acquisition of local customers.
Our designs for downtown Cali are geared toward functionality, ensuring that users find information easily and can contact each business without difficulty. Local SEO allows these businesses to rank high in search results, connecting them with their audience.
Web design for the educational sector in Cali
Cali is home to numerous educational institutions seeking to offer digital services and tools to students and parents. At Gulupa Digital, we create websites for colleges and universities in Cali, designing platforms that offer informational sections, enrollment systems, and virtual classrooms.
Our SEO strategies for the education sector focus on attracting students and parents looking for academic options, ensuring that each institution has a digital presence that reflects its prestige and commitment to education.
Technology companies in Valle del Cauca: web design for innovation
Technology is an emerging sector in the Cauca Valley, and many technology companies are looking to stand out in the digital market. At Gulupa Digital, we offer web design solutions for technology companies in Cali, creating websites that reflect innovation and professionalism.
Our SEO approach for these companies includes both technical and sector-specific keywords, ensuring that each website attracts an audience interested in technology, both locally and nationally. We work with startups and established technology companies to make their digital presence strong and competitive.
Web design for health and wellness businesses in Cali
In Cali, the health and wellness sector is constantly expanding, with numerous clinics, gyms and wellness centers requiring an effective website. At Gulupa Digital, we design platforms for health companies that allow users to book appointments, learn about treatments and access services conveniently.
Our web design for the health sector in Cali is optimized for local SEO, ensuring that each clinic or wellness center has visibility that facilitates the acquisition of new patients and users interested in their services.
Floralia and its emerging businesses in digital commerce
Floralia is one of the growing areas in Cali, with a growing offer of commercial services and stores. At Gulupa Digital, we help businesses in Floralia make the leap into the digital world with SEO-optimized websites, allowing them to attract customers in their local environment and stand out in the digital market.
We work with clothing stores, hair salons, technology stores and other Floralia businesses, developing functional and visually appealing websites that reflect the identity of each business and facilitate the conversion of visitors into customers.
Web design for real estate companies in Cali
The real estate market in Cali continues to expand, and real estate companies need a digital platform that makes it easy to present properties and contact potential clients. At Gulupa Digital, we develop websites for real estate agencies in Cali, with features that include search filters, image galleries, and direct contact forms.
Our real estate websites are optimized for local SEO, helping real estate agencies connect with clients looking for properties in Cali and its surroundings. This makes the search process easier and improves visibility in the competitive real estate market.
Key benefits of designing my website with Gulupa Digital
Designing your website with Gulupa Digital offers a series of exclusive benefits that maximize the return on your investment:
Customization to suit you: Our team creates a unique design that projects your brand identity and emotionally connects with your customers.
Integrated SEO optimization: From the beginning, we implement SEO strategies that position your site in search engines, attracting quality organic traffic.
Outstanding performance: We ensure that your site loads quickly and offers a fluid experience in every interaction, reducing abandonment rates.
Advanced Security: We implement security protocols to protect your site and your customers' data, creating a reliable experience.
Continuous support: We are committed to supporting you after launch with support and maintenance services that ensure the optimal functioning of the site.
Future scalability: We design with the flexibility to add new features as your business grows.
These benefits make Gulupa Digital the ideal agency for companies looking for a high quality web design, which stands out and contributes to business growth.
We are experts in web development: we take WordPress to the next level
At Gulupa Digital, we don’t just build websites; we develop powerful, personalized digital experiences that drive your business growth. Our team of programming experts is at the forefront of the most advanced technologies, with a specialized focus on WordPress, ensuring that every project is executed with precision, security, and superior performance.
We specialize in creating custom solutions that transform WordPress into a robust and adaptable platform, whatever your business needs. From complex integrations to unique features, we carry out custom developments that optimize the speed, SEO and user experience of your website. Whatever you imagine for your website, we can make it a reality.
WordPress made to grow with you
Do you need an ultra-fast website? We make it possible with advanced optimization techniques, ensuring that your page loads in the blink of an eye, improving both the user experience and Google ranking. Do you require unbreakable security? Our team is responsible for shielding your website against any vulnerability, protecting your company's information and that of your clients.
Plus, every WordPress project we develop is designed with a scalable architecture, allowing you to expand functionality and adapt to market demands as your business grows. From online stores to educational platforms, our solutions are as versatile as you need them to be.
If you are looking for a great design for your new website, Gulupa Digital is the agency you need.
To take each project to the highest level, we use a wide range of cutting-edge technologies that allow us to offer Innovative and high-performance solutions. These are some of our strengths:
Custom WordPress: We create custom WordPress websites, fully adapted to the needs of your business.
HTML5, CSS3 and JavaScript: Our interfaces are modern, dynamic and fully adapted to any device, guaranteeing an outstanding user experience.
PHP and MySQL: We develop solid backends that optimize interaction with databases, allowing efficient and secure content management.
React and Node.js: We take your website to the next level with dynamic applications that improve interactivity and performance.
REST API: We seamlessly integrate external systems and services, making your website even more powerful and functional.
Strapi and Python: We create advanced content management solutions and web applications that adapt perfectly to any need of your business.
Infrastructure optimized for success
At Gulupa Digital, we are also experts in infrastructureWe make sure that your website is hosted on the most reliable and secure servers, guaranteeing its stability and availability 24/7. We work with the best cloud infrastructure platforms:
CPanel and VPS: We manage dedicated virtual servers to offer a secure, flexible and scalable web environment.
AWS, Azure and Google Cloud: We leverage the most robust platforms on the market to ensure that your website has optimal performance and is ready to grow without limits.
The importance of a custom-designed website
A custom designed website It's much more than just an attractive website. For any business looking to stand out and really connect with its audience, a custom design is a strategic tool and a smart investment. At Gulupa Digital, we know that every company is unique, which is why we focus on creating specific solutions that reflect the identity and goals of each client. Below, we'll tell you in depth why a custom website can make a difference in the growth and success of your business.
1. Reflects your brand's unique identity
Your website design is the first impression visitors have of your business. With a custom design, you can project the exact image you want to convey: professional, trustworthy, and tailored to your values. This helps your customers quickly identify with your brand, building trust and increasing the likelihood of conversion.
Additionally, a custom website allows you to incorporate unique elements that differentiate your company from the competition, such as specific colors, personalized iconography, exclusive typography, and a visual style that matches your values and brand personality. All of this reinforces your company's identity and creates a memorable experience for the user.
2. Improve user experience (UX)
The user experience (UX) is one of the key factors for a website's success. A tailored design is meant to intuitively guide visitors to the most important areas of your page, ensuring they quickly find what they need. This translates into smooth navigation and increased user satisfaction, which not only reduces bounce rate, but also increases time spent on your site.
At Gulupa Digital, we apply UX best practices to ensure that every click is optimized. We design with your business's audience in mind, adapting content and visual elements to make the site easy to use on any device, regardless of whether it's a computer, tablet or smartphone.
3. SEO optimizations from the structure
A custom design allows the site to be optimized from the ground up for improve search engine rankingA custom site architecture is structured so that search engines like Google can effectively crawl and index the content, thereby improving your visibility. This includes proper HTML tag configuration, friendly URLs, and fast loading times, all of which contribute to your site appearing in the top search results.
By opting for a custom design, you can take advantage of all SEO tools from the start, maximizing the possibility of attracting organic traffic and new customers through solid visibility in search results.
4. Adaptability and scalability for future growth
A custom website is designed to grow with your businessThis means that you can add new features or sections without having to rebuild the entire site from scratch. For example, if you want to add an online store or a blog section in the future, a custom website allows you to make these changes easily and efficiently.
The scalability and adaptability offered by these sites are key for growing businesses, as they allow you to update and optimize content and functionality according to the changing needs of the market and your customers.
5. Enhanced security and data protection
The security is essential for a professional website, especially if it handles customer or transaction data. A custom design allows for the implementation of advanced security protocols and specific threat protection measures. This helps protect your website against potential attacks, ensuring the integrity of the information and generating trust in your users.
At Gulupa Digital, we work to ensure that every site we develop is equipped with the best security practices, from SSL certificates to custom firewall configurations.
6. Maximize loading speed and performance
A fast website is essential for a good user experience and better search engine rankings. When we develop a custom design, we optimize every visual and functional element to minimize loading times. This is crucial for retaining visitors, as a slow site can lead to users abandoning the page before exploring the content.
A custom design allows you to optimize images, scripts, and other elements for optimal performance on any device. This means that a custom website not only loads quickly, but also offers a seamless browsing experience.
7. Full control over functionality
Every business has different needs, and a generic website doesn't always cover all the specific functions a business may require. With a custom design, you can add the necessary functionalities, such as custom forms, integrations with CRM systems, live chat, or any other tool that improves the user experience and makes it easier to manage your internal processes.
Having control over every functional aspect of your site allows your business to adapt to market and user demands, providing a complete and professional experience.
8. Better conversion and lead generation
A bespoke website is designed to guide visitors towards the desired actions, whether it is a purchase, a subscription or an enquiry. This maximises conversion rate and lead generation, allowing you to achieve better marketing results. We design conversion-focused sites, applying conversion strategies to help you achieve the desired results. user experience and of persuasive design that lead users to take the next step.
9. Saving time and resources in the long term
While a custom site may require a larger initial investment, in the long term it offers better returns by reducing the need for constant tweaks and updates that pre-designed designs often require. In addition, an optimized and well-structured site reduces expenses on paid advertising, thanks to improved SEO and visitor conversion.
10. Continuous support and update with Gulupa Digital
Working with Gulupa Digital not only guarantees you a customized website, but also ongoing support to make adjustments and improvements when you need it. We are committed to offering you support and maintenance to ensure that your site works perfectly, adapting to the trends and needs of your business.
Learn more about the design of
web pages in Cali
Here are some of the questions leaders like you have asked before hiring us.
Why is it important to have a professional web design for my company?
A professional website design not only elevates your company's image, but is also crucial to building trust with your potential customers. A well-designed website projects credibility, which helps visitors feel confident when exploring your content, increasing the chances that they will make a purchase or convert into a lead. In a competitive market, standing out with a professional design is essential to capturing attention from the very first moment.
Additionally, a professional SEO-optimized web design will help you improve your visibility in search engines, which will attract organic traffic to your site. This not only expands your reach, but also increases the likelihood that more users will find what they need on your site, turning into loyal customers.
Why choose Gulupa Digital for your web design?
Proven experience: With over 8 years in business and over 300 satisfied customers, we know what it takes to make your business succeed online. We are experts.
Comprehensive Approach: We don't just create beautiful websites, we create sales machines. From UX/UI design to SEO and lead generation, we offer a one-stop service so you don't have to worry about a thing.
Adaptability to your Business: Our solutions are tailored to the needs of our clients.
The texts and the design? We take care of everything, while you focus your energy on growing other parts of your business.
If you're looking for more than just a website, you've come to the right place.
What benefits does a custom web design offer?
A custom web design ensures that your website is unique and stands out from the crowd online. With a design tailored to your specific needs, you can effectively communicate your brand identity and connect with your target audience.
A custom website design It is essential because it allows your business to stand out in a competitive market and adequately reflect your brand identity. By opting for a custom design, you can adapt each element of the site to the needs and preferences of your target audience, which in turn improves the user experience and increases the likelihood of conversion.
If you don't invest in a custom design, you run the risk of having a generic website, with a poor user experience, that doesn't catch the attention of your visitors, which could result in a lower conversion rate and lost business opportunities; even, a generic website can negatively affect your business reputation and online performance.
How much does a website design cost?
The price of a web page design It is variable, due to different factors, such as:
The type of website you need (information page, online store, custom web design).
The number of internal pages you want to have on your website.
The cost per hour of web development.
If the website is developed in WordPress, the final cost depends on whether you use a template or the website design is developed from scratch. This second option involves more hours of work, but the results are better suited to your needs.
If you want a website with a mobile version, you would have to design two sites in one: a desktop version and a mobile version. This means having a website design responsive, that is, it adapts to the user's device
So, the cost of a website It depends on the purpose of the website and its development characteristics.
How to design Web Pages?
Today, the web page design, has become a necessity for any company that wants to have a presence on the Internet.
At the time of create a web page, you must ensure that the web design is effective and useful for the users who visit it and, at the same time, that they manage to carry out a conversion action (contact, purchase).
Know your visitors, so you can deliver the content they want to see.
Create copies that attract customers and a web design that facilitates the user experience. Web design and content that achieves generate leads.
Strengthen your sales department and train them to close sales with the leads that come through your website.
What is UX/UI web design?
He UI Design refers to the user interface, that is, the way the user interacts with the website. On the other hand, the UX Design refers to the user experience, what the person perceives when using the website, that is, their reaction.
To achieve good UX and UI design (also known simply as UX/UI), intuitive navigation, fast loading time, readability of content, and consistency in design should be considered. Additionally, mobile-friendly web design and accessible websites are also crucial for an optimal user experience. If UX/UI is not taken into account, visitors may quickly abandon your website due to frustrations and difficulties, decreasing the chances of converting them into potential customers.
You may not care about these terms and think that it is not necessary to hire UI/UX web design experts, but your website is not just a tool to be on the Internet. On the contrary, your website will be visited by many users and, depending on the experience they have when browsing your website, they will decide whether to make a contact or purchase. If users do not have a good experience, they will go to another site that does. This is where the importance of a good website design lies.
A good user experience on the Internet will be reflected in More visits, conversions and purchases.
How can you improve user experience with UX/UI web design?
UX/UI (User Experience/User Interface) web design focuses on delivering a pleasant and user-friendly online experience for your visitors. To achieve this, intuitive navigation, fast loading time, readability of content, and consistency in design should all be considered. Additionally, mobile-friendly web design and accessible websites are also crucial for an optimal user experience. If UX/UI is not taken into account, visitors may quickly abandon your website due to frustrations and difficulties, decreasing the chances of converting them into potential customers.
What are the advantages of having a responsive website?
A responsive design, is a web design capable of adapting to different screens with a single website. That is, the written content and images of the website adapt to different screens, be it a computer, tablet or cell phone.
Responsive website development is essential in today's digital age, where more and more people are using mobile devices to browse the Internet. The benefits of having a responsive website include a better user experience across all devices, increased visitor retention, improved SEO, and a higher conversion rate of visitors into leads.
Without responsive web design, you risk losing business opportunities and having your website become obsolete in the face of the growing demand for cross-platform compatibility.
Why should you consider hiring a web design agency?
If you are looking for a professional and high-quality website that can attract more visitors and convert them into clients, a professional web design agency, such as Gulupa Digital, may be the solution. Hiring professionals with the necessary experience to create an attractive and effective web design is an investment in the success of your business. In addition, a web design agency can take care of search engine optimization and keep your website updated and secure. If you do not take action, you could lose sales opportunities and online visibility to the competition.
What is website design and development?
At Gulupa Digital we are ready to help you increase your company's sales through a well-executed digital marketing strategy. We know that every business is unique, so we work in collaboration with you to design a strategy that fits your specific needs and objectives.
Our approach starts with lead generation, as we know that potential customers are the key to any business' success. We use advanced SEO techniques to help you appear in the top search results, and we create engaging, quality content to attract visitors to your website.
Additionally, we design engaging, conversion-optimized landing pages to capture visitors’ contact information and convert them into leads. We use advanced data analytics tools to track visitor behavior and make continuous improvements to your website and advertising campaigns.
We create customized strategies
At Gulupa Digital, we create customized strategies to increase sales for each company, based on their goals and budgets. This can include generating leads through attractive landing pages, optimizing conversions on the website, creating effective advertising campaigns, and tracking and analyzing sales metrics. In addition, we work with our clients over the long term to ensure that they continue to achieve results and increase their sales.
At Gulupa Digital we can help you increase your company's sales through a complete and effective digital marketing strategy. Don't miss the opportunity to take your business to the next level. Contact us today and let us help you achieve your sales goals.
Why is web page creation important?
Creating a website is essential for any business today. A website can help you attract more visitors and convert them into potential customers. Additionally, a website can be a valuable tool for building awareness of your brand, increasing online visibility, and improving your company's reputation. If you don't have an effective online presence, you could be missing out on opportunities to reach new potential customers and generate more sales.
Why should you opt for a responsive web design?
Responsive web design is essential in a world where more and more users are browsing from mobile devices. A site that adapts to any screen ensures that your content is accessible and engaging, regardless of whether users access it from a smartphone, tablet or computer. This significantly improves the user experience, which not only reduces bounce rates but also increases the chances of conversion.
Additionally, Google and other search engines prioritize websites with responsive design, which will help you improve your SEO ranking.
A better ranking means more visibility and organic traffic, which will allow you to attract more potential customers and increase your sales.
What is Custom Web Design?
Custom web design is the process of creating a unique, customized website for a business from scratch, taking into account its specific needs and goals.
It is completely opposite of using a WordPress template, which uses a pre-made design that can be used by multiple companies.
Custom design offers greater flexibility and adaptability in creating a website that fits the needs of the company, while template design is more limited in terms of customization.
At Gulupa Digital, we design custom web pages, depending on the size and objectives of your business. It can be a services page or an online store.
We are experts in designing websites that easily convert all your visitors into customers, display your products in a more creative way and increase sales.
We know how to create successful, dynamic and interactive websites; with cutting-edge programming that takes your company to the next level. Create your website with us and ensure growth in customers and sales.
Should I choose a custom design for my website?
If you have specific needs and goals for your website, and you want to have a unique and personalized website that fits your brand image, then you should choose a custom design for your website.
With a custom design, you can create a website that is tailored exactly to your business needs and offers an optimal user experience for your visitors.
How can a custom design improve the user experience on a website?
A custom design can improve the user experience on a website by creating a clear navigation structure, a user-friendly interface, and an engaging visual experience. Additionally, a custom design can make sure that the website adapts to different screen sizes and devices, which can further improve the user experience.
With Gulupa Digital's Web Design and Development services, your website will have a custom design that improves the user experience.
Why is it important for a website to have an effective security strategy?
It is important for a website to have an effective security strategy in place to protect confidential company information and customer data. Security vulnerabilities can be exploited by cybercriminals to gain access to sensitive information, which can have serious consequences for the company and its customers.
With Gulupa Digital's Web Design and Development services, your website will be protected against security vulnerabilities and will have effective security measures to ensure the protection of confidential information.
Why choose Gulupa Digital to design my website?
Your website needs to be your best salesperson. If it isn't, something is wrong, and we're going to help you fix it.
We have developed more than 150 web pagesWe are experts in web page design.
We know that to win customers you need a clear objective, the right words and a great design. Did you know that users take a maximum of three seconds to decide whether to stay on a website or go looking for something better?
Your website's web design is something to be taken seriously. It's time to have true web design and digital marketing experts at your side.
How can a company ensure that its website is attractive and user-friendly?
To ensure that your website is attractive and user-friendly, a business should work with a professional and experienced Web Design and Development team.
The Gulupa Digital team has the experience and knowledge to create a website that is both engaging and user-friendly for visitors. In addition, we use modern technology and responsive design practices to ensure that the website looks good and works properly on all devices and screen sizes.
How long does it take to create a website?
The time it takes to create a website depends on the scope of the project and the specific needs of the company. In general, a simple website can take between 2-4 weeks to develop, while a more complex website can take several months to complete.
With Gulupa Digital services, we will work closely with you to define the scope of the project and establish a realistic and detailed timeline for the creation of your website.
How can a company ensure that its website performs well?
To ensure that your website performs well, it is important to use modern technology and efficient web development practices. In addition, a well-optimized website can improve loading time and navigation speed, which can improve user experience and search engine rankings.
With Gulupa Digital's Web Design and Development services, your website will be well optimized and have excellent performance.
How can a company ensure that its website is easy to find in search engines?
To ensure that your website is easy to find in search engines, it is important to implement effective search engine optimization (SEO) practices such as keyword research, content optimization, and link building.
With Gulupa Digital's Web Design and Development services, your website will be well optimized for search engines, which will increase its visibility and positioning in search results.
My business is in Cali: how can Gulupa Digital help me?
If you have a business in Cali, Gulupa Digital is the perfect agency to help you build a strong and effective digital presence. Although we are based in Medellin, we have a deep understanding of the Cali market and its specific needs. Our team has the experience and knowledge to design a website that responds to local demands, while being optimized to compete in national and international markets.
Our proven techniques and strategies have helped many businesses in Colombia and other countries to attract more customers and improve their online positioning. We understand that a website in Cali needs more than just design; it needs functionality, speed, a solid SEO structure, and security. At Gulupa Digital, we develop each project considering all these aspects, providing a solution that truly boosts your business.
Plus, our post-launch support service ensures that any issues will be resolved quickly and efficiently. With a multi-channel support system, we are at your disposal to solve any problems and ensure that your website is always up and running at 100%.
With over 8 years of experience, Gulupa Digital has been chosen by companies of different sizes and sectors that value the quality and effectiveness of our solutions. A website created by our team in Cali will not only improve the image of your business, but will also generate potential customers and strengthen your presence in the market.
What should I consider when choosing a web design agency in Cali?
Choosing a web design agency in Cali is a key decision for any company looking to expand and attract clients in the digital environment. Although Gulupa Digital is located in Medellin, we know the Cali market in depth and have experience developing websites that work in any market. The first thing you should consider is the agency's experience: having a team that understands your business objectives and is up to date with the latest trends in web design and development is essential.
Another key aspect is the agency's ability to offer a tailored solution that adapts to the specific needs of your business in Cali. Each company is unique and deserves a site that reflects that particularity. At Gulupa Digital, we take the time to understand your vision and translate it into a functional, attractive and optimized web design to attract potential customers.
Also, check if the agency offers guarantees and post-launch support. A website needs continuous maintenance and optimization, and it is important to have a team that supports you when you need it. At Gulupa Digital, we offer top-notch support and guarantee the quality of each of our projects, which allows us to be a reliable option for companies that value excellence.
Finally, consider the cost-benefit. Working with an agency like Gulupa Digital, which combines quality and efficiency, ensures you an optimal return on investment, since every aspect of the design is thought out to effectively attract and convert customers.
What are the benefits of hiring a web design service in Cali?
Hiring a web design service in Cali with Gulupa Digital offers you a series of benefits that can make a significant difference in your business. Although we are located in Medellin, we deeply understand the Cali market and the specific needs of companies that want to stand out. One of the main benefits is that our team has more than 8 years of experience, which allows us to develop optimized websites that meet the highest quality standards.
By choosing us, you also get a custom web design, which is completely personalized and adaptable to your brand identity. Our designs are not only visually appealing, but are created to be functional, intuitive and capable of converting visitors into customers. With Gulupa Digital, your website will not be just another page on the internet, but a tool that truly contributes to your business objectives.
In addition, we have a team specialized in SEO positioning, which is essential for your website in Cali to be visible and appear in the first search results. This significantly increases the chances of attracting customers who are actively looking for your products or services. The initial SEO we apply ensures that your site is on the radar from the moment it is launched.
Finally, we work with a cost structure that offers real value, without sacrificing quality or results. We know that the digital market is competitive and that companies in Cali are looking for an option that combines quality, speed and efficiency. At Gulupa Digital, we are here to help you make the leap towards digital success.
What does Gulupa Digital's web design service in Cali include?
Our web design service in Cali is a complete solution, designed to make your site not only look professional, but also function as an effective sales tool. At Gulupa Digital, we work with a comprehensive approach that goes from the planning phase to post-launch support, ensuring that every aspect of your site is optimized and meets the highest quality standards.
The service includes an initial discovery phase, where we understand your business and your goals to define the design and development approach. We then begin the design phase, where initial proposals are presented and adjustments are made until we obtain a result that truly represents your brand. We then develop the site in WordPress, ensuring that each element is aligned with usability and SEO best practices.
In addition, our service includes basic SEO to make your site visible in search engines from the moment it is launched, and a series of features tailored to the needs of your business in Cali. We also include guarantees, such as Flash Delivery and the 100% Wow Factor, which ensure you get an exceptional result.
Finally, once your site is launched, we offer one-year support to resolve any issues and help you keep your site in top condition. This service ensures that your site is always up-to-date, secure, and running at peak performance.
How to select the best web design agency in Cali?
Selecting the best web design agency in Cali requires careful evaluation of several factors. Although Gulupa Digital is located in Medellin, we have extensive experience designing websites for businesses in Cali and other cities in Colombia, allowing us to understand local needs and provide solutions tailored to each market. Agency experience is key: an experienced team knows the trends, tools, and methodologies needed to create a site that not only looks good, but also functions effectively.
Another key point is the agency's ability to offer a customized and functional design. At Gulupa Digital, each site is designed from scratch, with a focus on our clients' specific business goals. In addition, we make sure that each page is optimized for SEO, which is essential to position your business in the top search results and capture the attention of potential customers in Cali.
Also consider the post-launch support offered by the agency. A website needs maintenance and adjustments, and it is vital to have a team that provides technical support in a timely manner. We at Gulupa Digital offer you support during the first year, ensuring that your page is always in the best condition.
Finally, think about the cost-benefit. Our focus on quality and efficiency ensures that every peso invested generates real value for you. Working with Gulupa Digital means accessing an agency that combines advanced knowledge with a close and personalized service, which cares about every detail so that your business in Cali achieves success.
How long does a web design project take in Cali?
The time required to complete a web design project in Cali depends on several factors, such as the scope of the site, the necessary functionalities, and the level of customization required. At Gulupa Digital, a standard website can take between 30 and 40 business days, from planning to final launch. This period includes a detailed design process, extensive reviews, and testing to ensure that every aspect is optimized and working properly.
For more complex projects, such as online stores or sites with advanced features, the estimated time typically extends between 40-60 business days. These types of projects involve an additional development and integration phase, ensuring that the site is ready to attract customers and process sales efficiently. Additionally, all of our projects include unlimited revisions and up to two redesigns to ensure your complete satisfaction.
The initial phase of any project with Gulupa Digital begins with a strategic meeting where we define the objectives, deadlines and expectations. Throughout development, our team keeps you informed of the progress and makes adjustments based on your feedback. In the end, we launch the site on the final domain and monitor it to ensure everything is in order.
If you need a website in less time, we offer a Flash Delivery guarantee in which, depending on the workflow and scope of the project, we can reduce times and commit to a fast delivery without affecting quality. This commitment to time and quality is one of the reasons why Gulupa Digital is one of the favorite options in Cali and Colombia.
What makes Gulupa Digital different from other web design agencies in Cali?
Gulupa Digital sets itself apart from other web design agencies in Cali with its commitment to quality, customer service, and ability to customize each project to reflect each company's specific goals. With over 8 years of experience, our team of design, development, and SEO experts work together to offer a complete, top-notch service.
One of our key advantages is our guarantee system, something that is rare in the market. We offer Flash Delivery, where we guarantee a delivery date or the site is free, and the 100% Wow Factor, which allows for an additional round of corrections if you don't love the final design. These guarantees show our confidence in the quality of our work and ensure that our clients are always satisfied with the end result.
Another big difference is our SEO expertise and optimizing each site to attract customers from day one. Every project we do at Gulupa Digital is structured to have an excellent user experience (UX) and initial search engine optimization (SEO), allowing the site to gain visibility quickly.
Finally, we offer a one-year post-launch support service, which includes technical assistance and troubleshooting within a maximum of 24 business hours. This level of commitment and support is not something you find in every agency, and ensures that your site is always in top condition to attract and convert customers.
Is Gulupa Digital the best option for small businesses in Cali?
Gulupa Digital is an excellent choice for companies of all sizes in Cali, including small businesses looking for a strong and effective digital presence. We specialize in helping emerging businesses stand out in the market through attractive, functional and optimized websites. We know that every penny counts for SMEs, so our approach combines quality and cost-benefit, ensuring that each investment generates a positive return.
For small businesses, we offer a collaborative design process and a support team available to address any concerns. Our customized approach allows each SME to get a site tailored to their needs, whether they are looking to increase their visibility, capture leads, or even make online sales. Plus, our designs are fully scalable, allowing the site to grow with the business, adding new features or improving the structure when necessary.
Our commitment to SEO optimization is also a great benefit for small businesses, as it allows them to compete in the digital market without the need for large advertising investments. With a well-positioned site on Google, a small business in Cali can attract local customers organically, establishing a solid and sustainable presence.
At Gulupa Digital, we understand the challenge of standing out in a competitive market, and that's why we design sites that not only attract users, but also convert visitors into customers. Our post-launch support system ensures that you always have a team of experts available, so that your business has the support it needs to grow and thrive in the digital environment.
Do you offer SEO optimization for web design in Cali?
At Gulupa Digital, every website we design in Cali comes with an initial SEO implementation, which means that from the very first moment your page will be structured to be visible and attract the attention of search engines. Our team of SEO experts optimizes every element of your website, including tags, headings, and link structure, to ensure that your site has a solid foundation in terms of positioning.
Our initial SEO is designed to provide visibility from the launch, but it is not limited to just one aspect. We also work on optimizing loading speed, mobile adaptability, and UX/UI design, all aspects that Google considers when evaluating a site. This allows your page in Cali to be ready to compete in the digital market from day one.
If you want a more robust and recurring service, we also offer a monthly plan of Search Engine Optimization (SEO) which complements this initial optimization. With this service, we can work on advanced SEO strategies, such as content creation, analysis of trending keywords and ongoing optimization, ensuring that your site remains competitive and relevant over time.
We are fully committed to SEO. At Gulupa Digital, we understand that the success of a website in Cali depends largely on its ability to attract organic traffic and consistently capture customers. That's why every site we create is not only visually optimized, but also has a solid and effective SEO foundation.
What types of websites do you create at Gulupa Digital in Cali?
At Gulupa Digital, we offer a variety of website types tailored to the needs of each company in Cali. We know that every business is unique, so we design custom sites that reflect your brand identity and fit your business goals. Among the types of websites we develop are:
Corporate websites / Informational websites: Ideal for companies that need to present their information in a clear and attractive manner. These sites focus on communicating the company's services, mission and vision, and are optimized to attract customers interested in learning more about the business.
Corporate pages: Designed for larger companies that need a solid online presence. They include key sections such as “About Us,” “Services,” “Team,” and “Contact,” and are ideal for businesses that want to project professionalism and authority in their industry.
Online stores: We create fully customized e-commerce sites in WordPress (WooCommerce), with shopping cart, inventory management, online payments and shipping features. They are optimized to generate sales and attract customers in Cali and other regions.
Landing Pages: Designed specifically for advertising and lead generation campaigns, these pages have a conversion-optimized design. They are ideal for capturing potential clients and for Google Ads or social media campaigns.
Product pages: These pages focus on highlighting a particular product or service, with a structure designed to maximize conversion. They are ideal for launches and special promotions.
Intranet type portals: We create private platforms that facilitate communication and access to internal information within companies. These sites are designed to offer a secure and fluid experience to employees or members of the organization.
Virtual universities: For educational institutions in Cali, we design websites that offer course sections, registrations and virtual classrooms, adapted to the needs of an online educational platform.
Virtual catalogs: For companies that want to showcase their products without a direct purchase option, we design online catalogs with an attractive design and intuitive navigation, allowing users to explore the product offering.
Each type of website is designed with an SEO-optimized structure, ensuring that your business in Cali has visibility and is easily found by your potential customers.
What is Gulupa Digital's availability for new web design projects in Cali?
Gulupa Digital's availability for new web design projects in Cali is limited, as we seek to maintain the quality of each project and offer personalized attention to each client. We begin the process with a strategic call, in which we evaluate your needs, your goals, and analyze whether our team is the right one to help you achieve them. We focus on maintaining an optimal workflow that allows us to guarantee compliance with each of our quality and time commitments.
Given the volume of requests, we recommend scheduling a consultation as soon as possible if you wish to secure your spot. This controlled availability allows us to offer an exclusive and high-quality service, avoiding project overload and maintaining the dedication necessary for each client. Each project we start has an assigned team that is responsible for managing each phase of design and development, offering personalized attention and constant communication.
Working with Gulupa Digital means accessing a team of web design and WordPress development experts who are committed to excellence. Our exclusive availability reflects our commitment to customer satisfaction and ensures that every website we design meets the highest standards in the Cali and Colombia digital market.
What are the payment methods for my website in Cali?
At Gulupa Digital, we offer flexible payment methods to make it easy to invest in your new website in Cali. To start the project, we request an advance payment of 50%, which you can make by bank transfer to Bancolombia or credit card. This first payment allows us to begin the development of your site, ensuring that each phase is funded and that you can obtain the best results.
The second payment, equal to the remaining 50%, is made once the project is completed and delivered to your satisfaction. Before finalizing the process, we do a thorough review and any necessary adjustments to get the site in perfect condition. We make sure that each client receives a quality product and that all functionalities are tested and ready to use.
For businesses in Cali that require special payment options, we are open to talking and finding a solution that fits your needs. We are interested in making the process smooth and convenient, and we adapt so that you can complete your investment in a professional website safely and without complications.
Working with Gulupa Digital means you'll have a reliable and transparent payment system, as well as the support of a team committed to your success. Each transaction is clear, with no hidden costs, ensuring that the experience is as professional and reliable as the web design service we offer.
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