The question is logical. If your team already exists, why pay an agency? The short answer: because managing Meta Ads well isn’t publishing ads and praying the algorithm is in a good mood.
The long answer depends on budget, team maturity, learning speed and the level of control you want over your ad spend.
If you have someone who understands the business, copy, creative, metrics and sales follow-up, an in-house team can work very well. If not, advertising ends up as multitasking with anxiety.
If you want to compare both options for your case, see how we approach Meta Ads for companies in Colombia or contact us.
